Evan Hafer is the founder and former CEO of Black Rifle Coffee Company (BRC Inc.), a company he led from its position as a start-up to a well-known brand in the coffee industry. With a strong background in entrepreneurship and...

Evan Hafer is the founder and former CEO of Black Rifle Coffee Company (BRC Inc.), a company he led from its position as a start-up to a well-known brand in the coffee industry. With a strong background in entrepreneurship and a degree in Business Administration, he has navigated the complexities of building a business in a competitive market. Hafer has been instrumental in shaping the company’s mission and strategy, focusing on transparency and growth. He is known for his hands-on approach and commitment to his team, while also being a key player in driving the company's culture and vision. Notably, his compensation structure reflects a focus on performance with a significant amount tied to the success of the company's growth metrics. As of late 2023, he transitioned to a new role as Founder and Executive Chairman, allowing him to continue influencing the company while stepping back from daily operations. Hafer has significant equity holdings, estimated to be worth tens of millions, signaling his deep investment in the company's future. His leadership style is balanced between strategic vision and team empowerment, making him a notable figure in the coffee industry and beyond.