David L. Willis is the current CEO of European Wax Center, a role he assumed on September 30, 2023, after serving as the President and Chief Operating Officer. He joined the company in 2016 and has held several key positions,...

David L. Willis is the current CEO of European Wax Center, a role he assumed on September 30, 2023, after serving as the President and Chief Operating Officer. He joined the company in 2016 and has held several key positions, including Chief Financial Officer from January 2022 to March 2023. With a B.B.A. in accounting from the University of Oklahoma and an M.B.A. from the University of Tulsa, David blends finance expertise with operational know-how. In his first year as CEO, he earned a total compensation of $828,606, which included a salary of $509,554 and a performance-based bonus of $288,365. One interesting thing about David is his track record in insider trading; he had notable transactions, including sales valued at over $1.3 million during early 2022. His journey shows a clear commitment to growing the European Wax Center brand and driving its performance metrics, which include everything from new center openings to system-wide sales.